Last month UFC President Dana White expected UFC 148 Silva vs. Sonnen II to do well over 1 million PPV buys & possibly match the numbers UFC 100. The buys were good but not as good as UFC 100.
Dave Meltzer of the Wrestling Observer reported the early estimates.
The show broke a number of UFC records, but not the big one. Early estimates have the show doing 1 million buys on PPV, which would put it in the same range as the Brock Lesnar vs. Cain Velasquez fight on October 21, 2010, and be the largest UFC number since that time. That’s a very early number and could vary greatly, as noted by the Mania numbers. But it handily beat Mania numbers as that show is estimated at 670,000 in North America.
UFC 100 did about 1.6 million PPV buys. While UFC 148 came up well short of that number it is still a great number. The last time the UFC put up these kind of PPV numbers was in October 2010 with Brock Lesnar facing Cain Velasquez.
Dana White may be disappointed in the number as it is well short of what he expected he should still be pleased it was not as low as other events have been through 2012.
While some PPV events such as UFC 145 Jones vs. Evans had around 700,000 buys others like UFC 142 Aldo vs. Mendes have been under 300,000 buys. Hitting the million buy mark is a great achievement even if it is short of what Dana White expected.